Shift Your Marketing Approach as the Buying Process Unfolds
Marketers are still learning lessons from the pivots we’ve had to make in the past few years. In this interview, Mike Vannoy, CMO and VP of Marketing Strategy at Asure, talks about the shifts he and his team made that kept the company going strong through the pandemic and afterward.
He shares details about the type of content that has produced the most engagement and what went into the creation of it. Mike also talks about the metrics he relies on the most, and the one overarching factor that merits constant attention.
Watch this episode for all the details.Play Now