Google Ads Structured Snippets Extension for B2B Advertisers | KoMarketing

Aug 12, 2020 komarketing.com/

Structured snippets is a Google Ads extension that allows advertisers to highlight additional and relevant details about their business. Read more.

8 Tools to Optimize Your Old Content for New Conversions

Aug 12, 2020 contentmarketinginstitute.com/

Get your old content to convert better with this five-step process and eight (mostly free) tools – Content Marketing Institute

96% of Marketers Say New Innovations Stemming from COVID-19 are Here to Stay | KoMarketing

Aug 11, 2020 komarketing.com/

As a result of the COVID-19 pandemic, many marketers have had to shift their goals and strategies, and their changes are here to stay.

The Weekly Scale: August 10th | MarketScale

Aug 11, 2020 marketscale.com/

This week at MarketScale, we brought the sizzle with the live premier of our newest video series Run the Pass, explored the worlds largest energy project, and heard first hand if robots are ready for surgery.

Genius not looking so smart after Google escapes liability for ‘misappropriating’ lyrics

Aug 11, 2020 Search Engine Land

Genius not looking so smart after Google escapes liability for ‘misappropriating’ lyrics To many this was another example of Google abusing its power. Except it wasn't, court

Conquer Your Video Fears and Get on Camera

Aug 11, 2020 contentmarketinginstitute.com/

Make yourself the star of your show using live video. Here’s how to conquer your on-camera fears and build your personal brand – Content Marketing Institute

How to Identify Site Quality for Link Building

Aug 11, 2020 digitalmarketingdepot.com/

How to evaluate a site for “quality” is the most misunderstood concept in SEO. As a result, you may be leaving sites out of your outreach that can drive ranking, or you may be including sites that will provide no value or potentially get you penalized. This presentation is for ...

What to expect from the Content & Digital Brand Strategy track at #DMWF Virtual

Aug 11, 2020 marketingtechnews.net/

Top sessions announced within the Content & Digital Brand Strategy track on day one of #DMWF Virtual on 16th September.

How to Create Pillar Content Google Will Love

Aug 10, 2020 contentmarketinginstitute.com/

Climb to the top of Google search by walking backward step by step to create a valuable piece of pillar content – Content Marketing Institute

Why brands must embrace consumer post-pandemic buying habits

Aug 10, 2020 marketingtechnews.net/

The coronavirus pandemic has, in many ways, radically changed consumer behaviour, with in-store shopping plummeting due to social distancing measures.

A Legal Solution to Chinese Tariffs - B2B News Network

Aug 08, 2020 b2bnn.com/

In today’s business world it is not easy being a company that relies on Chinese imports. Chinese tariffs have dramatically increased in the past few years and remarkably so in the past year due to President Trump’s trade-war tariffs. These increased costs are putting immense pressure on many ...

Why upskilling in marketing automation can empower your brand

Aug 07, 2020 marketingtechnews.net/

By its very definition, marketing automation should make life simple. It should liberate comms campaigns, not restrict them.

How Are Marketers Embracing the Chaos? [The Weekly Wrap]

Aug 07, 2020 contentmarketinginstitute.com/

This week, the talk is chaos, something meaningful, and the new importance of content in marketing – Content Marketing Institute

Report: 67.9% of Marketers Missing Opportunities to Keep Up with the Industry Due to COVID-19 | KoMarketing

Aug 06, 2020 komarketing.com/

As a result of the COVID-19 pandemic, new research suggests that marketers may be missing out due to a lack of face-to-face communication.

Consumers who rely on social media for news are less informed. Where do we go from here? - Marketing Tech News

Aug 06, 2020 marketingtechnews.net/

Pew Research has found US adults who get their political news from social media are less likely than other consumers to closely follow major news stories.

The Present and Future of Education Technology | MarketScale

Aug 06, 2020 marketscale.com/

Voices of eLearning host, JW Marshall, spoke with Harris Goodman, Senior Vice President of Corporate Development and Strategy at Achieve 3000, a 20 year old education software provider focused on K-12 literacy and […]

The Present and Future of Education Technology | MarketScale

Aug 06, 2020 marketscale.com/

Voices of eLearning host, JW Marshall, spoke with Harris Goodman, Senior Vice President of Corporate Development and Strategy at Achieve 3000.

10+ Buzzwords to Banish From Your Content Marketing Vocabulary

Aug 06, 2020 contentmarketinginstitute.com/

Check out these overused, misused, and poorly used buzzwords in content marketing and consider their replacements – Content Marketing Institute