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How We Unearth the Silent Majority for You
In a world where only 5% of buyers actively seek digital transformation, how can SaaS leaders engage the 95% that remain unnoticed, especially amidst the cutthroat competition in cloud technology?
Enter InCapture: Powered by Predictive AI, our demand generation platform enables us to connect you with the vast expanse of potential buyers often overlooked by conventional methods.
Predictive AI: Demand Generation-as-a-Service (DGaaS) Reinvented
With affordability at its core, our comprehensive campaigns address a brand’s entire Total Addressable Market (TAM), targeting both the visible and the silent majorities. This isn’t futuristic; it’s here and now, and the results speak volumes. Our InsideUp clients have witnessed a whopping 20-30% surge in their conversion rates, from an already impressive baseline of 10-15%.
These remarkable outcomes result from our adept use of Predictive AI to reveal prospects that bypass the traditional “intent data” mold. Instead of simply targeting those openly in the market, we extend our reach, tapping into an expansive segment of likely buyers.
Predictive Artificial Intelligence (P-AI)
Data Management System
Campaign Orchestration System
Marketing Automation System
The content syndication technology within our InCapture platform enables us to build, launch, and track a complete direct marketing campaign customized for your unique value proposition and featuring your unique content.
Advanced capabilities such as enhanced email deliverability and channel attribution enable us to calibrate your campaign for maximum impact. And with real-time performance visibility, we can optimize your campaign on the fly.
Content Management System
Every InsideUp client has access to an account portal within InCapture that enables you to upload and maintain content assets of various types, such as white papers, eBooks, brochures, recorded webinars or videos, on our system. We use this built-in content management system to quickly and effectively tailor emails and landing pages for your review and approval.
Sales Engagement System
After the direct marketing phase of your campaign, it’s time to re-target the most promising prospects in the nurturing phase. That’s where InCapture’s Sales Engagement System comes in.
Using this system, we promote your unique value proposition through a sequence of personalized messages via email, phone call, and social media that refine the level of interest expressed by each contact.
Every tactic in the cadence can be completely customized. Your messaging and value propositions are incorporated into the content, and emails can be personalized using any target attribute in our database – something that would require a sophisticated stack of technology to achieve using an in-house campaign.
It only makes sense that the people who work on your campaign should be fully versed in your solution. At InsideUp, we utilize an online learning management system that lets us easily create a customized set of courses to train the team working on your campaign.
The system guides trainees through the materials in a recommended sequence, administers quizzes to test their knowledge, and grades the results. Only those who successfully complete the curriculum and demonstrate an acceptable level of comprehension are cleared to work on your campaign.
Data-Driven Precision for a Continuous Cycle of Excellence
At InsideUp, we’ve infused Predictive AI into our proprietary multi-channel engagement data, encompassing speech, sentiment analytics, technographics, and more. Our meticulous methodology ensures every step, from data collection to actionable insights, is fine-tuned for maximum efficacy.
We pride ourselves on a seamless data journey. Beginning with data collection, moving through integration and rigorous AI training, our process is laser-focused on identifying and nurturing untapped market segments.
Are you ready to harness the power of Predictive AI and redefine your demand generation strategy? Experience what the InsideUp team, supported by our groundbreaking Predictive AI technology, can do for you!
Want to learn more about the comprehensive demand generation services powered by our proprietary InCapture platform featuring Predictive AI and delivered on a performance basis?
In a brief meeting, we will show how we can provide you with highly accurate data, engaged contacts, or qualified prospects, depending on your specific needs. It’s the best way to understand how our integrated MarTech stack can get you the results you seek.