Demand Gen Capabilities
Our turnkey demand generation campaigns employing Predictive AI modeling deliver pipe-to-spend ratios of 3-5x, support for ABM programs, and we offer other options as well.
First we apply Predictive AI to identify likely customers for your solution, and monitor intent from a multi-channel outreach campaign syndicating your branded content to known contacts in those companies. Then we nurture contacts who score the highest in our Predictive AI model with a cadence of personalized messaging and live phone conversations.
Only after validating all lead data and intent levels using our rigorous verification process do we submit leads to your sales and marketing system.
Account-Based Marketing (ABM) Acceleration
We can support your ABM initiatives by providing detailed intelligence on influencers and decision-makers, helping you to quickly build detailed buying committee profiles for the accounts you want to target.
Ingest real-time data that we extract using our proprietary data platform and verify with a combination of our own data team and integration with reliable third-party sources. We can scale to meet any of your data needs and feed that data to your marketing system on a daily basis.
We are also trail-blazing content syndicators allowing us to use our integrated proprietary data, direct marketing platform and unique data scoring system to provide (in real-time) intent data that matches your campaign requirements, but also has engaged with your content.
Want to learn more about the comprehensive demand generation services powered by our proprietary InCapture platform featuring Predictive AI and delivered on a performance basis?
In a brief meeting, we will show how we can provide you with highly accurate data, engaged contacts, or qualified prospects, depending on your specific needs. It’s the best way to understand how our integrated MarTech stack can get you the results you seek.