What We Are Reading
Article Digital Transformation

In The Digital Skills Pipeline, A Shift Away From Traditional Hiring Modes

Business leaders are on board, and money is flowing to digital projects. Now it's a matter of finding people to make it happen.

Article Digital Transformation

Modernizing Digital Selling Solutions for the Post-Pandemic Era

Today’s experience: Tailored, interactive, intuitive, and self-directed

Article Digital Transformation

Study warns that digital B2B economy held back by tech and logistical issues

The limitations of the digital-first economy have been laid bare by a new B2B survey showing that 89% of companies in the UK and the US find buying more complicated offline than online.

Article Digital Transformation

How Artificial Intelligence Is Changing the Future of Digital Marketing

Introduction According to a survey conducted by PwC, 72% of business leaders use AI for their business advantage.

Article Digital Transformation

Outcomes Are In: Why Outcome-Based Marketing Is So Successful

Outcome-based marketing seeks to reset the definition of success in business marketing by beginning with the end. Learn what makes the strategy so successful.

Article Digital Transformation

B2B SaaS Startups Have Lucrative Opportunities For Growth Within the Homeland

While Saas 1.0 and 2.0 was about Indian Saas companies building globally competitive SaaS products for markets outside India, the new era of SaaS is about startups serving Indian consumer’s software needs