What We Are Reading
B2B SaaS Startups Have Lucrative Opportunities For Growth Within the Homeland
While Saas 1.0 and 2.0 was about Indian Saas companies building globally competitive SaaS products for markets outside India, the new era of SaaS is about startups serving Indian consumer’s software needs
Ecosystems at The Edge: Where the Data Center Becomes a Marketplace
Edge computing has the potential to fuel digital transformation and turn data centers into transactional marketplaces with new ecosystems.
Five changes to make to become a B2B sales operation
One of the main reasons that B2B businesses digitize is to automate marketing and diversify sales. However, one of the main obstacles to digital transformation is the cultural adoption of an e-commerce mindset, notably by sales and marketing.
8 Customer Service Improvements Driven by Digital Transformation
Since the turn of the millennium, digital transformation has seen technology take its place at the heart of business and marketing.
10 Tips to Overcome Obstacles of AI-Enabled Digital Transformation
Is AI driving digital transformation? Or is digital transformation driving ... I recently read a white paper about AI successes in B2B transformations. One organization was cited as having achieved tremendous value from AI in the personalization of B2B ..
Digital Transformation, Commercial Excellence, and Pricing
According to George Westerman, MIT scientist and author of Leading Digital: Turning Technology Into Business Transformation, digital transformation (DX) “marks…
