What We Are Reading
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Businesses Need to Rethink Lead Management. Here's How Tech Can Help.

In today's environment, sales and marketing teams need to anticipate buyer needs and curate personalized interactions. The right technology solutions can help.

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7 CRM Automation Integrations for Your Sales Process in 2022

Leveraging CRM sales automation integrations is a great step toward understanding your sales process in ways that help you resonate with your prospects.

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Opinion: How marketing automation saved an LO’s business

Mortgage automation using a smart CRM allows for intelligent workflow to keep loan originators on track.                                              

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Starting the journey of Digital Transformation

Industries are setting the trend high by transforming their business model.  The standard of the businesses' operations and behaviors changed after the COVID-19 pandemic forced them to go with digital transformation to survive in the market.

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Sales Automation System: Everything About It

Sales, the essential part of any industry, is the key to success for any business. And the sales automation system is its lifeblood.                  

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Salesforce Vs Zoho: Which One Is Best For You?

We’ve entered the age of data, meaning businesses can utilize customer relationship management (CRM) software to track everything from contact and lead management to sales forecasting to marketing and customer service and support.

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Salesforce adds new features to Sales Cloud to adapt to the changing nature of sales

New features in Sales Cloud announced at Sales World Tour London yesterday are a response to the fast-changing nature of sales in a digitally connected world.