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Ensure that you are getting the highest quality leads from lead generation companies and, in turn, the best return on your investment

The importance of obtaining high quality leads to advance your marketing strategy cannot be overemphasized. According to research conducted by Cisco Webex, a 10% improvement in lead quality can result in a 40 percent increase in sales productivity.

So how can you be sure you will be getting the best quality leads, and as a result, the highest return on your investment when you buy leads?

Some lead generation companies provide you with only basic information such as company size, how soon the prospect plans to purchase, and their contact information.

This data is useful in qualifying the prospect, and will give you an idea of how much effort you'll need to invest before they're ready to buy.

But to find the true gems in lead data, a company should go beyond basic lead-gathering methods.

In-depth information gathered from a prospect's online behavior will help you to more accurately gauge their level of interest.

Lead generation companies obtain this higher level of data through progressive profiling. This advanced form of lead gathering uses smart forms, which recognize each prospect and update their profile according to their online activity.

Leads gathered through this system are evaluated and scored according to their interest level. Their contact information will be verified, and your sales team will have detailed information such as which services your prospect is interested in, and where the prospect is in the purchase cycle.
 
 
 
How Progressive Profiling Creates High Quality B2B Leads

Let us show you how to get the INSIDE track on your target markets and scale UP your marketing on a performance basis.



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How it Works

Our platform is built with intelligent components such as an Automated Direct Marketing System that allows us - in real-time - to target your best prospects. We deliver prospects from the top of the funnel, to the middle and even those ready to try your product today. Our Nurturing System helps SMBs get educated about ways they can grow their business. They then become qualified prospects for our clients.

InsideUp also gives you a full suite of value-added marketing services, such as our automated phone transfer to connect prospects to your sales team, to help you convert more SMB prospects into customers. And, since reporting is vital to your ROI goals, we give you full visibility into your campaign using our online dashboard for both desktop and mobile.

Leads Delivered in Real Time
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