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New Prospect provides contact center services via telephone, web chat, email response and text messaging. While the company derives a significant amount of business from referrals, and also receives some leads through their website, New Prospect began to augment their lead generation efforts, using InsideUp’s customer acquisition platform to obtain highly targeted leads. InsideUp leads that are already educated about the benefits of contact center services—and are actively seeking to purchase—offer an important advantage, and have proven very profitable for the company, which continues to experience satisfactory results with InsideUp leads, according to Brendon Cook, Business Development Manager for New Prospect.
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